Unique Research · Traffic Monthly · May 14, 2024
April 2024 global AI product traffic (Similarweb, annotated by Unique Research). Scope: browser PC/mobile visits to AI product sites with >10k monthly visits. Excludes plugins, native apps, Discord, mini-programs, local open-source runs. Boards attach on ingest (29 images).
Core snapshot
- Global scale AI products (>10k MA visits): 1,771 (−3.38% MoM)
- China domestic scale products: 149 (from 152)
- China outbound scale products: 59 (from 58)
- Global AIGC visits: 7.850B (+1.75% MoM, record)
- Global total visit duration: 973M hours (+1.57%)
- ChatGPT unique visitors: 217M
01 Global TOP 50
Visits: Chatbots, emotional companions, and image gen led categories. ChatGPT #1 at 1.807B visits (+38M); Bing +79M; Canva +18M; ranks 1–3 unchanged. Shop entered TOP 10 over Freepik. Fastest MoM: Kimi.ai +60.60% (2nd month #1 growth); JanitorAI +42.55% (~46M visits, #2 companion after Character.AI); Suno +35.70%.
UV: ChatGPT 217M (+9M after Mar 208M); Bing +13M; Canva +5M; Gemini softer.
Duration: ChatGPT 227M hours (down MoM); Bing 176M; Canva 98.24M; Character.AI 56.01M. Per-session leaders: yodayo 20.66 min (from 16.99); SpicyChat 17.82; CrushOn.AI slipped 19.28→15.62.
Mobile share: Social/companion high (LINER, Janitor, Crushon); Shop 80.36%; Suno 49.23%→69.72%. Office/pro/edu stickier on desktop.
Categories: Personal chat/assistant 42.9% (from 44.3%; chatbots 35.31%); search 24.86% (from 24.2%); image/design 12.49%; office 5.86%.
02 China TOP 50
Visits: Kimi #1 — 12.19M→19.57M (+7.38M); also #1 among domestic+outbound combined. Followed by Ernie Bot, Meta AI Search. Fastest MoM: Tiangong AI +120.30%; Tonghuashun iWencai +162.31%; Ali Duiyou +116.72%; Haiyi AI +110.90%.
UV: Kimi first overtakes Ernie on users; Volcano Ark, Tongyi rising; list floor 110k→130k UV.
Duration: Kimi 1.03M hours (+330k); Meta Search 940k (+300k); liblib.art into TOP 5 at 360k hours. Per-user: MasterGo AI 15.26 min #1; Coze / ModelScope 8.84 / 5.62 min.
Mobile: Kuaijianji 95.10%; MindSpore 75.47%; Pebbely 73.69%.
Categories: Personal chat 61.16%; search 12.75%; image/design 12.1%.
03 Outbound TOP 50
Visits: CrushOn.AI 16.83M #1 (down MoM); Cutout Pro 16.08M. 27 up / 23 down MoM. Fastest: MyShell +73.19%; hi waifu +57.62%; Gauth +55.85%; Powerdrill +55.51%; Vizard +50.31%.
UV: Fotor / Cutout Pro / Media.io still TOP 3; Fotor 9.6M (−60k).
Duration: CrushOn.AI 4.38M hours #1; per-session >15 min; SeaArt >10 min; Artflow >9 min.
Mobile: hi waifu 86.77%; PicSo 83.87%; companion apps dominate.
Categories: Personal chat 42.88%; search 24.86%; image/design 12.49%; office 5.86%.
Data: Similarweb × Unique Research. Reference only — not investment advice.
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